Secrets of Effective Personal Communication

Secrets of Effective Personal Communication

Streaming Video - 2006
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In general, prospects can be divided into groups known as Amiables, Expressives, Analytics, and Drivers-and knowing the differences between them can make or break a budding business relationship. This program narrated by Bob Kimball-author of the American Marketing Association's popular AMA Handbook for Successful Selling and professor of marketing at the University of West Florida-stresses the value of good writing skills; of nonverbal communication during "7-second plans" and presentations; of listening and following up; and of generating mutual cordiality and respect.


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